May 11th, 2012
ROI Team analysed voting and delegate views at the Shopping Centre Conference ROI Team worked in real time through the conference day to analyse voting and delegate views. Delegates invited to vote about questions triggered by the conference sessions at the end of each session. All delegates are also invited to depth interview with [...]
April 2nd, 2012
What do Shoppers Say ? …. about parking and shopping ? Men regard Safety as the most important factor in relation to parking at a shopping centre, whereas for women Price and Safety are of equal importance. More than two thirds of all shoppers say they choose where to shop based on car parking [...]
March 21st, 2012
Extended Sunday shopping…. has The Chancellor got it right? The Chancellor believes that by extending Sunday shopping hours across the eight week ‘Olympics Window’ he will give a boost to the UK’s retail sector. But our What do Shoppers Say? survey in Ashford, Kent – the arrival point for many Olympics visitors - finds little support [...]
February 23rd, 2012
ROI Team backs markets to cheer up Town Centres ROI Team Managing Director Andrew McCall presented at The Changing High Street conference in January, demonstrating ROI Team’s expertise in researching the behaviour and preferences of shoppers in UK markets. The presentation unveiled recent research by ROI Team concerning shoppers’ views of the new Blackburn [...]
January 30th, 2012
What do Shoppers Say? …. about their shopping plans for 2012 The Prime Minister has predicted further austerity and retrenchment for 2012. Yet according to research carried out by ROI Team in late 2011 younger shoppers are challenging that view. Amongst shoppers aged between 16 and 34 almost as many expect to ‘shop more [...]
December 19th, 2011
Shoppers on a Mission During recent years ROI Team has conducted questionnaire-based interviews with some 10,000 shoppers a year throughout the UK, working mostly in shopping centres – but also in High Streets, out-of-town centres, and retail parks. The interviews present a picture of a shopping culture that has changed fundamentally over the three [...]
November 24th, 2011
What do Shoppers Say? …. about using the internet whilst shopping Installing a wi-fi service can help you to attract younger and wealthier shoppers; and with half of all shoppers expecting their centre to provide a wi-fi service, this is a factor that has to be considered. Among younger shoppers 18% already say they [...]
November 3rd, 2011
What do Marketers Say ? …. about the marketing of shopping places in 2012 Professionals charged with marketing the UK’s shopping places in 2012 are forthright about their objectives. They want to drive Footfall upwards; maintain or increase Spend in their centres; and build Brand Awareness. This is one of the findings of a survey [...]
September 28th, 2011
What do Shoppers Say? …. about local and independent shops in shopping centres In summer 2011 ROI Team polled more than 300 shoppers about their attitudes towards local and independent shops in shopping centres The question put to them was ‘Do you believe shopping centres should feature more local and independent shops?’ Our findings [...]
September 14th, 2011
Shoppers are fond of temporary retail units In July 2011 ROI Team polled more than 100 shoppers in The Square, Birmingham about their views on temporary retail units in shopping centres. Findings show that 6 out of 10 shoppers like RMUs in shopping centres and believe they bring something new for shoppers. RMUs [...]
Loading ...